Olympic Champion Max Whitlock and Commonwealth Champion Emily Campbell Join Geely Squad as Brand Ambassadors

• Three-time Olympic gold medallist Max Whitlock OBE and two-time Olympic medallist and two-time Commonwealth champion Emily Campbell become latest members of newly formed Geely Squad
• Announcement follows the recent appointment of Sir Jason and Dame Laura Kenny as founding members of the Geely Squad
• Partnership supports Geely Auto UK's growing commitment to British sport through its Team England sponsorship

Milton Keynes, United Kingdom, Thursday 06 August 2026:Geely Auto UK has today announced three-time Olympic Champion Max Whitlock and two-time Olympic medallist, and two-time Commonwealth Champion Emily Campbell have joined the Geely Squad as brand ambassadors, further strengthening the brand's commitment to British sport and community engagement.

The announcement follows the recent appointment of Sir Jason and Dame Laura Kenny as the first members of the Geely Squad, Geely Auto UK's growing team of sporting ambassadors who will both help inspire future generations and increase awareness of the Geely Auto brand across the UK.

Widely regarded as one of Britain's greatest gymnasts, Max Whitlock made history as the first British gymnast to win an Olympic gold medal and remains the nation's most decorated gymnast. Emily Campbell has established herself as one of the most successful weightlifters of modern times, becoming the first British woman to win an Olympic weightlifting medal as well as being a multiple Commonwealth Games champion, including gold recently at the Glasgow 2026 event.

The appointments form part of Geely Auto UK's wider sports marketing strategy, which includes its role as Official Automotive Partner of Team England. Through the Geely Squad programme, the company aims to connect with consumers through shared values of determination, innovation, performance and achievement while introducing more people to its expanding range of vehicles.

"We are incredibly proud to welcome Max and Emily to the Geely Squad," said Michael Yang, Managing Director of Geely Auto UK. "Following the announcement of Sir Jason and Dame Laura Kenny, these latest additions further strengthen an ambassador programme that represents the very best of British sporting excellence.

"Max and Emily have both achieved remarkable success through hard work, resilience and dedication. They are role models on and off the field of play, and their values closely align with those of Geely Auto UK. As we continue to grow our presence in the UK, these partnerships will help us inspire communities, support participation in sport and raise awareness of the Geely brand."

"Creating opportunities for young people to engage with sport is vital”, said Max Whitlock OBE. “I'm proud to join Geely Auto UK and contribute to programmes that inspire, motivate and support future athletes."

"Sport has the power to change lives and build confidence”, said Emily Campbell.  “I'm excited to be part of Geely Auto UK's journey and help showcase the positive impact that sport can have in communities across the UK."

Geely Auto's sports marketing strategy will continue to expand over the coming months, bringing together some of the UK's most accomplished athletes to support Geely Auto UK's ambitions both on and off the sporting stage.