Geely Auto Launches in the UK

• Geely Auto UK launches first model in the UK: the electric Geely EX5, a compact SUV
• 25 franchised dealer showrooms operational from launch, with another 25 planned before the end of the year
• Prices for the launch model, the Geely EX5, start from £31,990 OTR for the SE version

Milton Keynes, United Kingdom, 23 October, 2025: Geely Auto, one of the world’s most innovative and fastest-growing automotive companies, has today officially launched in to the UK market with its first car, the Geely EX5.

Geely Auto UK has already been introducing itself to UK audiences through a soft-launch phase over recent months, including displays in major shopping centres and at automotive events.

Available to order now, and with a starting price of just £31,990 OTR for the SE version, the first customer deliveries of the Geely EX5 are expected before the end of this year.  The Geely EX5 is a five-seat, family-focused compact SUV that combines cutting-edge technology, generous space, advanced safety and strong design, all underpinned by a real-world, future-focused approach to electric mobility.

Backed by an industry leading eight year or 125,000-mile warranty applicable to both vehicle and battery*, the Geely EX5 has a range of up to 267 miles (WLTP) ^*1, 160kW DC fast charging that delivers 30–80% in just 20 minutes^*2, and standard features including a heat pump, active grille vanes and driver-selectable regenerative braking.

The performance elements of the Geely EX5 are countered by creature comforts; so while there are three drive modes delivered by 160kW of power and 320Nm of torque that result in a 0-62mph time of under seven seconds; there are also heated and ventilated front massage seats, 33 storage spaces and Geely Auto’s exclusive Fly-Me 16-speaker audio system as standard. 

From a technology and display perspective, there is a 15.4 inch central touchscreen with 2.5k ultra high definition, a 10.2” driver display above the steering wheel and a head-up display showing key information to keep eyes on the road. In the Geely EX5’s high-performance digital systems, global compute platform leader Arm provides the processor technology powering the car’s operating architecture.

To further incentivise customers, Geely Auto UK is also offering its own Geely EV Grant until the end of 2025; a discount funded by Geely Auto UK applied to the recommended on-the-road price.  The amount of the Geely EV Grant varies depending on the trim, with the Geely EX5 SE benefitting from £2,300, the Geely EX5 Pro £3,200 and the top-spec Geely EX5 Max £3,750. ^*3

Operations begin immediately through a wholesale model, backed by a complete, customer-focused retail and aftersales network of 25 franchised dealer showrooms across the country, with names such as Sytner, Stoneacre, Greenhous, Hendy and the John Clark Motor Group signed up.

Further dealerships are already in development, with a target of 50 nationwide before the end of the year, and 100 by the end of 2026, ensuring nationwide coverage as demand grows.

As part of the launch, Geely Auto UK has partnered with Andersen EV to provide every Geely EX5 customer with a reduced cost home wallbox. Alternatively, customers can opt for £500 of public charging credit through Octopus Electroverse, giving access to more than one million charge points across the UK and Europe.

Geely Auto UK’s customer package is reinforced through trusted UK partnerships. The brand has joined The Motor Ombudsman, ensuring accredited service and consumer confidence. Finance and leasing are supported by CA Auto Finance UK, and Octopus Energy delivers charging and tariff support for home and public use. Geely Auto is also soon to announce that Green Flag will provide 24/7 roadside assistance and Cord Power Technologies will deliver home charging solutions.

“The response has been hugely positive and gives us great confidence, as we have had over 1,000 expressions of interest and almost 100 customer reservations secured ahead of the official launch, said Michael Yang, General Manager of Geely Auto UK. 

“We have strong ambitions for the UK market and over the next three years, we’ll introduce around ten new models, expanding across multiple segments to deliver technologically focused, safe, smart and attainable electric mobility.

“Geely Auto has come to the UK not just to sell cars, but to provide superior new energy mobility solutions. Our goal is to address user pain points with a comprehensive NEV ownership ecosystem, making purchasing effortless and usage enjoyable, thereby accelerating the adoption of new energy vehicles.”

While new to British roads, Geely Auto is no newcomer due to the heritage and the DNA of the Geely family that runs through the UK. Parent company Zhejiang Geely Holding Group owns or has strategic stakes in Volvo Cars, Polestar, Lotus, smart, Proton and Zeekr, giving the brand group unmatched reach across global design, safety and innovation.

Notes:

^* Limitations apply, please see terms and conditions on the website for details.

^*1 The stated electric range of up to 267 miles applies to the Geely EX5 SE and is based on the Worldwide Harmonised Light Vehicle Test Procedure (WLTP) using a full battery charge. Actual range may vary depending on driving style, road conditions, vehicle load, use of climate control and other factors. Figures are provided for comparison purposes only and may not reflect real-world driving results. Other trim levels may offer different WLTP ranges. 

^*2 Based on 160 kW DC charging from 30% to 80% under optimal conditions. Actual charging times may vary depending on various factors including, but not limited to, the battery age, condition, temperature, and existing charge, facility used, and duration of charge.

^*3 Eligibility and grant amount are subject to change. Please contact your Geely dealer for full details.

www.geelyauto.co.uk/geely-ex5-reservation-terms-and-conditions